Prose is a certified B-Corporation that takes a personalized approach to creating shampoos, conditioners, and treatments tailored to each customer’s hair type, goals, and environmental factors. Products are formulated using data collected through a detailed consultation, which considers hair type, lifestyle, diet, and local climate. This process results in unique formulations with natural, ethically sourced ingredients designed to meet individual needs. Prose is committed to sustainability by offering refillable bottles and reducing the environmental footprint in manufacturing and shipping. The company also offers full transparency about ingredient sourcing, ensuring customers understand what goes into each product and its impact on their hair and the environment.